JOB TITLE: DIGITAL MARKETING EXECUTIVE
LOCATION: Hybrid but will need to be available to work from our
National Office several days a week.
REPORTS TO: Fundraising Manger
CONTRACT DURATION: Fixed One Year - Full Time
MS Ireland is now seeking a skilled DIGITAL MARKETING EXECUTIVE to
work as a key member of our National Fundraising and Communications
Team. Your focus will be to support the fundraising and communications
team to champion digital fundraising across the organisation and
maximise digital fundraising opportunities through a variety of
channels, products, and tools, helping us grow our digital capability
and achieve targets in **Apply on the website**.
The Digital Marketing Executive will create and manage new revenue
streams and add digital depth to existing streams. To succeed in this
role you will need to have experience in recruitment and retention
through digital channels, including email, search and display. The
successful candidate will work closely with the Fundraising Manager to
ensure fundraising objectives are being met and the Communications
Manager to provide key digital expertise to ensure communications
objectives are being maximised. The ideal candidate is a digital
professional with exceptional soft skills and an ability to produce
engaging digital content.
MAIN DUTIES INCLUDE
* Work with the Fundraising and Communications team to develop
national strategies for email, search and display, paid social and
other digital marketing channels.
* Identify potential new and innovative digital activities to
recruit new supporters and maximise long-term net income.
* Work with global colleagues and be the lead for the Irish digital
May **Apply on the website**k campaign to maximise performance
* Work with our branch network to develop suitable digital
fundraising opportunities at a local community level
* Manage the cost effective and timely execution of new and existing
digital fundraising campaigns and optimisation projects from beginning
to end.
* Monitor key performance indicators related to digital performance
and draft reports for senior management, the board, funders and other
stakeholders
* Work with the team to provide context and insight for digital
reporting documents, covering specific campaigns and the overall
programme.
* Work closely with the fundraising and communications team to
ensure online and offline fundraising campaigns are integrated and
digital channels are used effectively for retention and development of
supporters.
* Take lead responsibility for the development and operational
running of the digital fundraising programme
* Provide advice and any relevant digital training to colleagues.
* A/B test different content marketing approaches and refine
approaches based on outcomes
* Lead and develop search and display projects for MS Ireland
* Stay up-to-date with digital trends and advocate for the adoption
of new digital tools where relevant
USED TO WORKING AS A MEMBER OF A BUSY TEAM THE IDEAL CANDIDATE WILL
BE;
A highly motivated, energetic and enthusiastic digital specialist with
a minimum of two years? experience in a digital advertising,
fundraising or agency role. They will be educated to degree level in a
relevant discipline with training in digital marketing. The ideal
candidate should have a proven ability to create compelling content
and curate engaging digital channels with basic graphic design and
video editing skills. Potential candidates will be expected to share
examples of successful engaging digital campaigns they have lead in
the past if called to interview.
CONTRACT
* This is a full time role one year fixed contract.
Applications with CV and Covering Letter should be sent to **Apply on
the website**
CLOSING DATE: **Apply on the website** March **Apply on the website**
We need : English (Good)
Type: Permanent
Payment:
Category: Health
